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Insane Mode: How Elon Musk’s Tesla Sparked An Electric Revolution To End the Age


Author Hamish McKenzie Published by Faber & Faber ISBN 9780571327676 EAN 9780571327676 Bic Code B Cover Paperback

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Over 14 months, Tesla Motors recovered from headline-grabbing faults, fought political battles and began work on a $5 billion ‘Gigafactory’ that could tip the economics in favour of electric vehicles forever. Hired to help tell Tesla’s story, Hamish McKenzie saw a company where the barely contained chaos can be traced to its leader, the micromanager and visionary who seems spurred more by science fiction than financial opportunity.